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Thursday the 3rd of September marks the end of an incredible first week release for gospel singer, song-writer, producer and television host HLE. The former Joyous Celebration lead released her highly anticipated debut album, Your Kingdom On Earth, affectionately known to fans as YKOE, which was met with raving reviews from fans not only nationwide but all throughout the continent and the globe at large.

Released through her newly-formed independent record label, YKOE, in partnership with management firm & label The T Effect, the album is not only an introduction to HLE and her message, but also an introduction of her 100% black female-owned record label into the industry.

Looking at some of the successes of the first week, most notably on Apple Music, the album marked it’s entry entering the gospel charts as the #1 Gospel Album in South Africa throughout its first release week. The album also made quite a noise on the overall Apple Music streaming charts peaking at number 5 making it the 5th most streamed album across all genres in its first release week.

YKOE saw the same success on the iTunes Charts as it debuted not only as the #1 gospel album on iTunes but also #2 across all genres. The album also made waves on streaming platforms such as Deezer, where HLE took the 8th most streamed artist across all genres on the Deezer charts spot as well as the 2nd most streamed album.

The album also got some serious love from swedish streaming platform, Spotify who featured HLE on some of their popular christian music playlists including the global new release playlist New Music Friday: Christian, making HLE the only African entry on the playlist.

“It definitely has been overwhelming since last Friday. However, my favourite moments have been us seeing how the people are understanding the concept and what is being achieved. It’s hard work trying to portray the heart and mind of an invisible, supernatural God to the natural mind but it’s beautiful to see Him transform each mind Himself.” Says HLE

The album has not only made a mark in South African ears but also across the continent, notably on Africa’s biggest music streaming platform, Boomplay. Some of the top songs from YKOE have featured on Boomplay’s most coveted gospel playlists and earned over 90 000 streams in Nigeria alone. This impressive first week on Boomplay took HLE up the artist charts peaking at the 29th most streamed artist in Africa on Boomplay, following heavy hitters Wizkid and Davido who placed 27th and 28th respectively.

Launching with the YKOE album has been HLE’s online store, hlelive.com, which offers fans the opportunity to shop from the comfort of their home, buying items such as merchandise, CDs as well as an industry first, the album sold on a USB flash drive. Fans have flooded social media sporting their exclusive #YKOE merch showing off their favourite items purchased on the site.

“With all the success and milestones we’ve seen over the past week, we understand that this is only the beginning for HLE and the YKOE project. The album is on pace to reach an impressive 1 Million streams 10 days after its release and we’re really excited to witness the journey as it unfolds.” Says Nhlanhla Ndimande, Creative & Lifestyle Director, The T Effect.

Written By: HLE LIVE

Comments: 22

  • Nkanyiso Martin

    Reply September 4, 20201:51 pm

    Amazing Album!! Thank you Hle Live🙌

  • Jason

    Reply September 4, 20201:56 pm

    Jason here in New York is blasting this album from the day it was release..I’m actually from Jamaica in the Caribbean, but lives New York now, and I have been ur biggest Jamaican fan from u was on Joyous Celebration

  • Grace

    Reply September 4, 20201:57 pm

    Well done to you and the Team. This is just the beginning . 🙌🏾🙌🏾🙌🏾🙌🏾🙏🏾🙏🏾🙏🏾🙏🏾❤❤❤❤❤ 1 Corinthians 2:9 AMP
    but just as it is written [in Scripture], “THINGS WHICH THE EYE HAS NOT SEEN AND THE EAR HAS NOT HEARD, AND WHICH HAVE NOT ENTERED THE HEART OF MAN, ALL THAT GOD HAS PREPARED FOR THOSE WHO LOVE HIM [who hold Him in affectionate reverence, who obey Him, and who gratefully recognize the benefits that He has bestowed].”

  • Sandra Boakye-Duah

    Reply September 4, 20202:08 pm

    I can’t thank God enough for your life HLE. My life has been transformed in a very spectacular way listening to the album. Actually it carries all the words i have been wanting to tell God but i couldnt find words to express.
    Remain blessed HLE and Go higher

  • Barnabas

    Reply September 4, 20202:11 pm

    I might be among the 90000 streams from Nigeria. We love your ministry and constantly pray for you.

  • Mufaro Chifamba

    Reply September 4, 20202:20 pm

    Love the album!

  • Mbuyelo

    Reply September 4, 20202:30 pm

    Isaiah 60:22
    The smallest family will become a thousand people, and the tiniest group will become a mighty nation. At the right I the Lord will make it happen

    When it’s really your time the clock will work without batteries

    Congratulations Hle we love you sis you’re a blessing in the body of Christ… this is the beginning

    YOUR KINGDOM ON EARTH is a beautiful Album

  • Siphokazi

    Reply September 4, 20202:44 pm

    We love you!

  • Kamohelo Njongoenhle Shayi

    Reply September 4, 20202:53 pm

    Your Album is fire I can’t even pick a favourite song😙You are a heart worshipper And I hope you are going to do another album🙌. I really enjoyed your whole entire album You are such a great singer and anointed one ,my role model.LOVE YOU♥♥

  • Samantha

    Reply September 4, 20203:42 pm

    Such an amazing Album … Really, God’s atmosphere , His Oxygen , His Kingdom on Earth 😭🙇🏽‍♀️ Such a blessing … Bless you Sis 🙌🏽❤️

  • Thembisile Skosana

    Reply September 4, 20203:57 pm

    We love you !!!!! Your music is amazing, thank you ❤

  • Dee

    Reply September 4, 20204:24 pm

    Loving the album here in Miami, Florida, USA🔥🔥🔥

  • Patricia Nonhlanhla Mncwango

    Reply September 4, 20204:32 pm

    Awesome stuff! I find myself playing your music first thing in the morning before I start my day. Each song is packed with awesomeness. We thank God for raising a psalmist at such a time as this. HLE your ministry is truly a blessing

  • Patricia Nonhlanhla Mncwango

    Reply September 4, 20204:33 pm

    Each song is packed with awesomeness. We thank God for raising a psalmist at such a time as this. HLE your ministry is truly a blessing

  • George Sangiza

    Reply September 4, 20205:05 pm

    What a blessing 🙌🙌🙌

  • Maria

    Reply September 4, 20205:07 pm

    U are such a blessing thank u for reminding us who God really is and what He can do ..you don’t have to say anything the album itself tells how much u love God…thank u for reminding me whose I am.♥️♥️♥️🙏🙏🙏

  • Senamile Mlambo

    Reply September 4, 20207:58 pm

    The album is super amazing n has a lot of impact in my life each song speaks, we bless the Lord for you Hle may he continually use you to heal our souls, transform our lives, build us and teach us of his word. # YKOE 🔥

  • Mj

    Reply September 4, 20208:07 pm

    Love your music, the Album carries 🔥 🔥 🔥 🔥 you’re a huge Blessing

  • aphiwe ndaba

    Reply September 4, 20209:49 pm

    We thank u mawamii and ur team and we are very proud of u mawam especially u❤❤

  • Neo

    Reply September 5, 20208:26 am

    We love you Hle and are so proud as a body of Christ for expressing Gods heart…
    We are behind you


  • Puleng Mashaba

    Reply September 5, 20201:19 pm

    You really took gospel to another level Hle! Thank you for this amazing album, oh my word I love every song. Well done

  • Emelda Maimela

    Reply September 5, 20202:36 pm

    Such a wonderful album full of anointing.can wait to have more of your music HLE.. God is working in your life..im so blessed by YKOE❤…God bless you

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